an artifact from pop culture, and arguing about how that artifact has impacted society in some way

an artifact from pop culture, and arguing about how that artifact has impacted society in some way

Persuasive Speech Assignment – 150 points (Outline = 60 points)
Speaking Dates: M 4/10, W 4/12, M 4/17, W 4/19
Assignment Overview:
For the third major speaking assignment in this class you will present a persuasive speech. This speech will require you to both organize an effective persuasive speech and to incorporate a professional visual aid using PowerPoint or Prezi into your presentation. The topic for this speech should involve you choosing an artifact from pop culture, and arguing about how that artifact has impacted society in some way. Students will not be permitted to cover the same topics. Ideas to consider include: directors or single films, singers/bands or single albums or songs, writers or specific pieces of writing, artists or pieces of art, actors, television or film characters, brand mascots, technology/innovation that can be linked to pop culture, etc. If you have an idea and aren’t sure it will work, ask!
Be sure to consider the angles from which you could approach your topic. For example, should you choose to talk about Harry Potter, you could talk about how it encouraged children to think about discrimination and othering (i.e., wizards vs. muggles) or you could talk about how it changed the way children read by creating a series that would grow up with them and challenge their reading skills over time. However you choose to approach your topic, consider using a refutative pattern of organization. That is, systematically build up your argument by tearing down/dismissing/debunking the opposition. There are many ways you can accomplish your persuasive goals in this assignment, but that pattern would produce a strong argument.
The challenges for this presentation will involve using effective audience analysis to identify a topic that is relevant to your entire audience, developing strong reasoning for your argument that is supported by valid evidence, and incorporating effective persuasive tactics/techniques into your speech – all while using your slide presentation effectively. You may choose to incorporate multimedia (e.g., audio/video clips, images, etc.) into your visual aid if it will help you illustrate your points.In addition to delivering your speech, you will also turn in a complete outline of your presentation.

Specific Requirements:
?? Time Limit: 4 – 6 minutes. If your speech does not meet time criteria, you will be penalized 5points (even if you are over or under by ONE second).
? Develop an appropriate introduction and conclusion.
? Demonstrate skillful use of transitions.
?? Develop a central idea statement that previews the main points and clearly shows an appropriate pattern of organization.
? Organize your thoughts into separate, concise, and balanced main points.
? Demonstrate understanding of persuasion through the clear use of persuasive speaking strategies.
?? You must incorporate a professional visual aid using PowerPoint or Prezi into your presentation.
?? You are required to find and cite (both in your outline and aloud) a minimum of 5 credible sources for this speech.
? Use an extemporaneous speaking style. This means that you are not to read your speech or to memorize your speech, but are to talk to the audience from notes. You must be concerned with both physical and vocal delivery. You will be required to turn in your note cards (maximum of 2, one-sided ONLY), so make sure that you deliver the presentation from key words and phrases. Your instructor will be using the note cards in assessing delivery.
? A typed, full sentence outline of your presentation is due in Blackboard by 11:59 p.m. before your speaking day.
? If you do not turn in an outline to Blackboard before class, you will not be able to deliver your speech.

Areas for Evaluation:
Your speech should meet the requirements of a properly presented speech.
A. Audience Analysis: Is the topic clearly relevant to the entire audience?
B. Organization: Was an appropriate pattern of organization used? Did ideas flow according to logical reasoning? Was evidence used to support all claims?
C. Refined delivery: Did you engage the audience? Were you extemporaneous? Used persuasive strategies?
Important Dates:

Monday, March 27: Speech topics due to TA
Wednesday, March 29: AA surveys posted (respond by Friday, March 31)
Monday, April 3: Persuasive Speech Outline drafts due
Friday, April 7: Speech conference time available
Monday, April 10 – Wednesday, April 19: Persuasive Speaking Dates

Speech Evaluation Form: Persuasive

Speaker: _________________________

Introduction (___/15):

___ Captured attention (was it effective and creative, revealed topic?)
___ Established relevance (did you give us a clear reason to listen? Mention audience analysis?)
___ Established credibility (research, interest, experience)
___ Central idea statement (clear and provided preview of all main points)
___ Directional transition into body (included summary and preview statements)

Body: (___/35)

___ Organized well (identifiable pattern of organization, balanced, main points met assignment objectives)
___ Well-reasoned arguments (supported with evidence, avoided fallacies, logical reasoning)
___ Transitioned between main points (using directional transitions)
___ Cited source(s) in speech (5 minimum and current information)
___ Used language effectively (appropriate, descriptive, examples, incorporated persuasive tactics)

Slide Presentation: (___/12)

___ Useful visual that complemented presentation (visual content was relevant and necessary to explanation)
___ Professional Appearance (well-designed, easy for audience to view)
___ Well-incorporated into delivery (maintained eye contact and speech stance, explained visual)


Conclusion: (___/9)

___ Directional transition into conclusion (included summary and preview statements)
___ Restated central idea and main points (clearly and unique from intro)
___ Clincher (was this effective-did you reinforce your key argument?)
Delivery: (___/15)

___ Eye contact (scanning, inclusive and meaningful, did not stare at screen)
___ Vocal quality (volume, expressiveness, pauses, filler, variety)
___ Physical delivery (gestures, pacing, fidgeting, speech stance)
___ Extemporaneous (conversational, followed notecard guidelines)
___ Demonstrated use of persuasive delivery tactics (pathos, emphasized vocal, emphasized physical)


Other: (___/4)
___ Met assignment objectives (argued social impact of a pop culture artifact)
___ Followed notecard guidelines (two, one-sided only, keywords/phrases)
Time: ___________ Deduction for time: _____________ Presentation Grade: ____/90
Outline Grade: ____/60
Total: ____/150
COMM 1315 Persuasive Speech Outline Rubric

A “C” outline fits the general purpose of the assignment, meets the minimum standards for the assignment and ALL of the following:
• Includes specific purpose
• Includes a central idea statement
• Is written in complete, typedsentences
• Has a consistent pattern of indentation andsymbolization
• Includes transitions between intro, body, conclusion and all main points
• Contains all elements of an introduction (attention getter, central idea w/preview, relevance, credibility)
• Contains a body with distinct main points and adequate supporting material for each
• Contains all elements of a conclusion (central idea restatement, summary of points, clincher)
• The outline has few writing/grammatical errors; a minimal number of APA errors
• Most of the outline is in your own words (i.e. limit your use of quotations)
• Includes reference page with at least 5 credible sources
• Demonstrates minimal level of effort and preparation

A “B” Outline meets all the criteria for a “C” outline and:
• Includes a central idea which is expressed as a statement, has one distinct idea, and contains the preview of the main points
• Main points are clearly organized in an appropriate pattern of organization
• Includes in-text citations for at least 5 credible sources
• Content indicates clear attempt to target peer audience through analysis and tailored messages
• Each entry in the body of the outline is limited to one sentence
• Each entry in the outline is written as a complete, declarative sentence
• Outline is typed in black ink using Times New Roman, 12 pt. font and 1” margins (single-spaced)
• Demonstrates above-average level of effort and preparation

An “A” Outline meets all the criteria for a “C” and “B” outline and:
• Transitions between main points are directional
• Demonstrates balance of main points (each main point contains the same amount of supporting material)
• Main points achieve the purpose of the presentation (i.e. the correct main points were chosen based on the assignment guidelines)
• Outline demonstrates creativity and thoughtfulness (e.g., creative AG, etc.)
• Reference page and in-text citations are in proper APA format
• Demonstrates superior level of effort and preparation

A “D” outline does not meet the minimum standards for a C. If an outline fails to meet two of the criteria for a C speech, but still is sufficient to meet the most basic requirements of the assignment, it receives a “D.”

An “F” outline fails to meet three or more of the criteria for a “C” speech.

An outline that demonstrates student clearly did not follow assignment requirements or did not provide sufficient amount of information to evaluate will receive a “0.”

*For Persuasive, the following grade breakdown will be used:
A = 60
B = 51
C = 45
D = 39
F = 33
Minimum Standards for outline assignments include being typed, submitted via Blackboard before class on speech day, and including content relevant to specific assignment.
Sample Persuasive Speech Outline Format
*Feel free to add/delete main points and/or supporting points and/or subpoints as needed for YOUR pattern of organization!

Presentation Title:

General Purpose:

Specific Purpose:

INTRODUCTION (everything here should be written word for word):

I. Attention Getter
II. Credibility Statement
III. Relating to the Audience
IV. Central Idea Statement/Preview of Main Points

Directional transition: (Summary/Preview)

BODY: (One full sentence for each main, supporting, and sub-point)

I. Main Point One (include in-text citations in APA format)
A. Supporting Point
1. Sub-point
2. Sub-point
B. Supporting Point
1. Sub-point
2. Sub-point

Directional transition: (Summary/Preview)

II. Main Point Two (include in-text citations in APA format)
A. Supporting Point
1. Sub-point
2. Sub-point
B. Supporting Point
1. Sub-point
2. Sub-point

Directional transition: (Summary/Preview)

III. Main Point Three (include in-text citations in APA format)
A. Supporting Point
1. Sub-point
2. Sub-point
B. Supporting Point
1. Sub-point
2. Sub-point

Directional transition: (Summary/Preview)

CONCLUSION (everything here should be written word for word):

I. Restate Central Idea/Summarize Main Points
II. Clincher

(hit enter to start this on a separate page and format sources in APA – 5 minimum!)
Mood Watch, a solution to tracking human emotions
MoodWatch is a mobile application meant to empower individuals who are suffering from mood disasters such as depression, borderline, anxiety, bipolar and post-traumatic stress disorders through trackingtheir feelings on a daily basis just as explained by (Hansel, Alomainy, and Haddadi 2016)
Supporting material Part A Mood watch helps an individual to change the way of thinking which influences the change moods (Greenberger, Padesky, and Beck, 2013). An individual answer questions such as “how are you feeling today?” which helps in determining whether one’s emotionby excellent, great, good, fair, not so good or terrible. A mood watch enables a individual to visualize the situation making it easy to identify the problem. The literal analogy applies where individuals having similar experiences get together to share ideas and find possible solutions and individuals who are trained can help those struggling with mood changes to gain control. Peers are quite free and comfortable with each other when sharing ideas and when sharing mood changing issues they share the possible solutions as well. Numerical factsshould be reliable for the purpose of dealing with the mood change situation effectively.
Supporting material Part B
Mood watch keeps an individual’s mind positive at all times. Facts provided through answering questions are used to track a person’s feelings and take note of how moods change. A mood watch translates abstract terms to terms that are easily understood. Mood watch uses a figurative analogy where people having different experiences respectively compare their ideas to find possible ways to solve changes in moods. Individuals who battle with mood changes before can help other get through the situation. Peers get along well and when they share and compare ideas they easily find a way out of the mood changing issue. Statistics are powerful and help in checking on records of mood changes and help in finding the best possible solution.
These supporting materials help in arousing and sustaining interest, making the interpretations credible, pointing out the importance of interpretation and verifying statements.
Steps implemented
There are five major steps of using a mood watch to track daily feelings, rebooting the mood and achieving happiness.
Step one: Track Happiness- tracking moods is a necessary and an effective way to identify any signs of warning. It helps n deciding how often to rate happiness on a daily basis for instance once every morning or three to four times in a day.
Step two: Track Experiences-each time happiness is tracked it is important to note any changes in moods under certainexperiences. For instance, waking up in the morning gloomy not knowing the reason. It is important to note them down.
Step three: Notice Patterns- checking over the weeks if the moods are up and down daily depending on various circumstances. Noticing any warning signs and triggers is helpful in the entire process.
Step four: Adjusting- based on the patterns noted over the weeks, you can start to have your mindset changed. If the moods are up and down the entire day, there is need to concentrate on mindfulness to gain control. In the event of warning signs and triggers, you may schedule an appointment with a therapist or a close friend.
Step five: Rebooting-overtime, it becomes easy to notice experiences of difficult emotions and with time gain control before things get out of hand.

Greenberger, D., Padesky, C. A., & Beck, A. T. (2015). Mind over Mood: Change how you feel by changing the way you think. Guilford Publications.
Hänsel, K., Alomainy, A., & Haddadi, H. (2016, September). Large scale mood and stress self-assessments on a smartwatch. In Proceedings of the 2016 ACM International Joint Conference on Pervasive and Ubiquitous Computing: Adju

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