Managing Technology @ Genex Fuels

Discussion 1:

IT Strategies for Customer Experience

List and describe three IT strategies that organizations can employ for enhancing the customer experience. Give an example of an organization and articulate how they implemented one of the three strategies you listed.

Discussion 2:

Digital Dashboards

List and describe three strategies for successful deployment of digital dashboards. Give an example of an organization that uses a digital dashboard. Also briefly explain its function as well as how it delivers value (for the organization and consumer).

Assignment 1:

Managing Technology at Genex Fuels

Review the Managing Technology at Genex Fuels mini case. In a two to three page APA paper (excluding title and reference pages), address the following:

Discuss the evidence the CEO is using to suggest that Genex is not using technology competitively.
Explain whether or not Devlin needed to hire Sandy, a “high-priced technology consultant,” to tell him that technology at Genex was a mess. Justify your reasoning.
Devise a strategy to successfully implement enterprise-wide systems (such as SAP) at Genex.

The Managing Technology at Genex Fuels paper

Must be two to three double-spaced pages in length (not including title and references pages), in 12 point font, and formatted according to APA style as outlined in the Ashford Writing Center.
Must include a separate title page with the following:
Title of paper
Student’s name
Course name and number
Instructor’s name
Date submitted
Must use at least two scholarly sources in addition to the course text.
The Scholarly, Peer Reviewed, and Other Credible Sources table offers additional guidance on appropriate source types. If you have questions about whether a specific source is appropriate for this assignment, please contact your instructor. Your instructor has the final say about the appropriateness of a specific source for a particular assignment.
Must document all sources in APA style as outlined in the Ashford Writing Center.
Must include a separate references page that is formatted according to APA style as outlined in the Ashford Writing Center.

Assignment 2: Final Project Paper Proposal

The purpose of the final project is to communicate the analyst’s findings upon completion of a detailed analysis of the current system. It also is intended to communicate the proposed approach to be used in continuing the project into the next phase. You may select an existing company and identify improvements to a system or you can use your own company. The company must be approved by the instructor.

The proposal will actually consist of the purpose, history, and scope located in the final project template (be sure you can see the blue hidden text in the template which has additional instructions to guide you).

Purpose: Include the name of the system and the purpose of your evaluation.
History: 1-3 paragraph description of the history of the company and the events that led you to choose that company.
Scope: 1-2 paragraph description of the scope of the system that you will study in detail.

Use the Final Project Template. Then “copy and paste” just these three sections into a Word document. Include the title page, “Proposal,” and reference page. Keep an inclusive report at all times with every section since the entire report with all sections will be submitted at the end of the course. Please double space the document and list helpful Web links about the company that may assist the instructor in approving the project.

The Final Project Paper Proposal

Must be double-spaced, in 12 point font, and formatted according to APA style as outlined in the Ashford Writing Center.
Must include a separate title page with the following:
Title of proposal
Student’s name
Course name and number
Instructor’s name
Date submitted
Must use at least two scholarly sources in addition to the course text.
The Scholarly, Peer Reviewed, and Other Credible Sources table offers additional guidance on appropriate source types. If you have questions about whether a specific source is appropriate for this assignment, please contact your instructor. Your instructor has the final say about the appropriateness of a specific source for a particular assignment.
Must document all sources in APA style as outlined in the Ashford Writing Center.
Must include a separate references page that is formatted according to APA style as outlined in the Ashford Writing Center.

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