Marketing- Writing Assigment

Marketing- Writing Assigment

Assignment Instruction #3

Click the link below to access the Textbook MKTG 10

https://bookshelf.vitalsource.com/#/user/signin

Access login

Once the project is assign to you. Please looked for the attachment file for the user login and password.

Please use only the following chapters below to answers and complete the writing assignment below.

Chapter 10: Product Concepts

Chapter 11: Developing and Managing Products

Chapter 12: Service and Non-Profit Organization Marketing

Chapter 13: Supply Chain Management

Chapter 14: Marketing Channels and Retailing.

The Writing Assignments Questions

3a. Explain how adjusting the customer level could improve a marketing mix. Illustrate

3b. Discuss the life cycle of a product in terms of its probable impact on a manufacturer’s marking mix. Illustrate using personal computers.

3c. What are the advantage and disadvantage for shopping or clothing on the Internet?

The Writing Instruction

Use MS Word and APA/essay formatting. Please include the key terms that are used in the text that relate to your answers, as well as a minimum of 2 outside sources (not including the text). Brevity is rewarded. Keep your homework no longer than 2 printed pages, double-spaced, not including your cover page and bibliography. All written assignments must be the students’ original ideas and own work. Students’ work will be checked by SafeAssign software against plagiarism. At the end of the essay, please list Key term words.

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